Observations from Practicon, a leader in practical innovations for dentistry, containing the latest news, research and reports to help you manage your practice better. Visit Practicon.com for more info.
Wednesday, April 6, 2011
ARE ALL PATIENTS TREATED SIMILARLY IN YOUR OFFICE?
“Treated similarly” obviously does not refer to like clinical procedures. It refers to courtesy, friendliness, empathy, care, and efficiency of the appointment. As individuals, the dental team brings an amalgamation of preconceptions and experiences to the office. The dentist and staff must use caution to avoid judging each patient and then treating them according to their own preconceptions or prejudices based on past experience. No obvious delight with extra time and concern for Mrs. Gotrocks VS conspicuous impatience and hurried treatment for Mr. Havenot. Since this is most likely never a problem in your office, please consider this a simple “blogged” reminder to those few other offices in which it may be.
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